Having loyal customers is key to success for any business.
Think about the companies you love. Why do you keep giving them your business? Maybe their product is top-notch, but odds are that product excellence is complemented by an extraordinary customer experience. Companies like Amazon and Trader Joe’s consistently top customer service rankings because they give consumers what they want and need, and they make consumers feel good.
Continue reading 5 ways to show your customers they are valued
Your brand is more than just your company’s logo. Your brand is what other people say about you when you aren’t in the room (thank you, Amazon CEO Jeff Bezos).
Every interaction a customer has with your company needs to leave a good first impression, because if it doesn’t, the customer is likely to share their bad impression with others. In fact, one study showed 75% of customers interviewed indicated they would share a negative experience with their friends and colleagues.
Continue reading Create a positive customer experience in your lobby